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25例震懾人心的公益海報設計

   公益廣告已經存在了大約一百年。公益廣告能夠教育大眾,提高群體意識;癌症、戒煙、全球變暖、戰爭、暴力,這些都是公益廣告大書特書的主題。

  通過視覺表現來攫取公眾的注意力,這是比較常用的表現手段。圖像生動直觀的表達出一種隱憂,讓公眾如臨其境的感受到:如果再不做點什麼,我們的美好的世界將被一點一點的破壞。

  公益廣告的要點就在於:要有視覺沖擊力。要有觸目驚心的效果以及圖像的整體感,下面就是精選的25張公益廣告,在這些案例中,圖像能有效的沖擊視覺、喚起情緒,而且整體的意象深遠。

  這些廣告,更像是一種呼吁、一種聲明。瞧瞧哪一張震懾人心讓你過目不忘呢?歡迎評論分享下:)

  WWF: Tree

25例震懾人心的公益海報設計 三聯

  Heart and Stroke Foundation: Future

2.-heart_stroke

  Salvation Army: Politician

3.-salvationarmy

  Surfrider Foundation: Plastic Invasion

4.-surfrider

  World for All: Train

8.-WorldforAll_Depression

  Dutch Heart Foundation: QR Bystanders

5.-Dutch_QR

  Amnesty International: Tsunami

1.-amnesty

  Ecuadorian Red Cross: Life Inside Life

6.-LifeInsideLife

  Department of State Health Services: Share Air

7.-shareair

  World for All: Building

8_1.-WorldforAll_Building

  WWF Desertification: Elephant

9.-wwf_elephant

  Amnesty International: Pencil

10.-Amnesty_Pencil

  Operation Smile: Charlie Dot

13_1.-OperationSmile_Charlie

  Safe Kids: Football

11.-Safe-Kids_Football

  OndAzul NGO: Sardine

12.-can_fishes

  Operation Smile: Sally Monkey

13.-OperationSmile_Sally

  TAC: Confusion, Overpass

15.-TAC_confusionoverpass

  Samusocial: Stop the Nightmare

16.-Samusocial_homelesswomen

  Fight for Peace: Favela

17.-fightforpeace

  Canadian Journalists for Free Expression: Tara

18.-CJFE_Tara

  Pedestrian Council of Australia: Man

19.-Pedestrian-Council_Man

  Stivoro: Open Road

20.-stivoro_openroad

  GirlHub: Amina

21.GirlHub_Amina

  Global Warming

22.Global-Warming

  Utah Department of Highway Safety: Alcohol Cuffs

23.-DepartmentHighwaySafety

  Greenpeace: Become David

24.-Greenpeace

  So Acao Solidarity Movement: Much More than Trees

25.-SoAcao
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